Sunday, February 24, 2008

Square Watermelons

Lessons of the Square WATERMELONS

Japanese grocery stores had a problem. They are much smaller than their US counterparts and therefore don't have room to waste. Watermelons, big and round, wasted a lot of space. Most people would simply tell the grocery stores that watermelons grow round and there is nothing that can be done about it. That is how I would assume the vast majority of people would respond. But some Japanese farmers took a different approach. If the supermarkets wanted a square watermelon, they asked themselves, "How can we provide one?" It wasn't long before they invented the square watermelon..

The solution to the problem of round watermelons wasn't nearly as difficult to solve for those who didn't assume the problem was impossible to begin with and simply asked how it could be done. It turns out that all you need to do is place them into a square box when they are growing and the watermelon will take on the shape of the box.

This made the grocery stores happy and had the added benefit that it was much easier and cost effective to ship the watermelons. Consumers also loved them because they took less space in their refrigerators which are much smaller than those in the US meaning that the growers could charge a premium price for them.

What does this have do with anything besides square watermelons? There are a few lessons that can you can take away from this story which help you in all parts of your life. Here are a few of them:

Don't Assume: The major problem was that most people had always seen round watermelons so they automatically assumed that square watermelons were impossible before even thinking about the question. Things that you have been doing a certain way your entire life have taken on the aura of the round watermelon and you likely don't even take the time to consider if there is another way to do it. Breaking yourself from assuming this way can greatly improve your overall life as you are constantly looking for new and better ways to do things.


Question habits: The best way to tackle these assumptions is to question your habits. If you can make an effort to question the way you do things on a consistent basis, you will find that you can continually improve the way that you live your life. Forming habits when they have been well thought out is usually a positive thing, but most of us have adopted our habits from various people and places without even thinking about them. It's a never ending process, but by doing this, you can consistently strive toward making all aspects of your life more enjoyable instead of defaulting to what you have now.

Be creative: When faced with a problem, be creative in looking for a solution. This often requires thinking outside the box. Most people who viewed this question likely thought they were being asked how they could genetically alter water melons to grow square which would be a much more difficult process to accomplish. By looking at the question from an alternative perspective, however, the solution was quite simple. Being creative and looking at things in different ways in all portions of your live will help you find solutions to many problems where others can't see them. It's a learned art and builds upon itself.

Look for a better way: The square watermelon question was simply seeking a better and more convenient way to do something. The stores had flagged a problem they were having and asked if a solution was possible. It's impossible to find a better way if you are never asking the question in the first place. Get into the habit of asking yourself, "Is there a better way I could be doing this?" and you will find there often is.

Impossibilities often aren't: If you begin with the notion that something is impossible, then it obviously will be for you. If, on the other hand, you decide to see if something is possible or not, you will find out through trial and error.Take away the lessons from the square watermelons and apply them to all areas in your life and you will find that by consistently applying them, you will constantly be improving all aspects of your life.


*Just received this from email, Mom sent it. Thought it'd be good to share. Besides, it's a great lesson for all of us. Hahaha, SQUARE WATERMELONS!!! That's cool!


8 comments:

  1. These are really cool! I've seen these watermelons before, from another post. I wonder if they taste as good as the round ones. But you know the Japanese, hehe, they don't only make things better, pati taste pineperfect. ;)

    Tama ka, we should always ask ourselves that question. Sabi nga nila "If there's a will, there's a way". We should not just stop and say It's impossible, there's no other way and I can't do it. Palaging may solution.

    By the way, I am joining the blog swarm in celebration of People Power. If you're up to it, you may copy/paste the post from my blog.

    Happy Sunday! Take care.

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  2. Hey great blog post!

    Your message captures the essence of our community, GO! Smell the flowers and we thank you for your recent visit.

    You have flower smelling potential, for sure and we look forward to seeing you over at the garden.

    It's not all flowers though - there are a few thorns about but hey, that's life!!

    Great job from all the gang at

    GO! Smell the flowers!

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  3. Wow, who would have thought that square watermelons would have led to such an insightful message? I really like the metaphor...

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  4. Ang cute naman niyan. Very innovative and very good marketing strategy.

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  5. Oh I remember those once I found them on internet few years ago. It is amazing how fruit can adapt, great idea. Would love to try one, but I guess will have to continue wiht the round ones, lol. Anna :)

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  6. What a concept! Love how you turned this into a way to question and look at self.

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  7. Hello!!Visiting here!!care to exchange link??

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  8. Hi! I like your blog it is full of enlightening posts. Mind to exchange links? Please do reply. Thanks.

    ReplyDelete